Predictive Analytics in Asset Management

Asset management firms have enjoyed robust growth and earnings over the past 25 years, benefiting from a steady inflow of assets into mutual funds. However, asset outflows since 2009 would suggest that future success will hinge much more on taking share from the competition.

Today’s saturated market for new funds makes it more difficult for firms to create and sustain product-based differentiation.

This whitepaper will give insight into:

• How to achieve distribution excellence
• How distribution teams are using Big Data to achieve sales productivity
• The role of Predictive Analytics in sustaining revenue growth